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| COMMON STATIONERY SIZES: |
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- # 10 Envelope - 9 1/2” x 4 1/8”
- # 9 Envelope - 8 7/8” x 3 7/8”
- Business Card - 3 1/2” x 2”
- Folders - 9” x 12” closed
- Letterhead - 8 1/2” x 11”
- Postcards - Minimum: 3 1/2” x 5”
and Maximum: 4 1/4” x 6”
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| USEFUL PRINTING TERMS |
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| BLEED: |
| Printing that extends beyond the trimmed edge of a printed piece. |
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| BLUELINE: |
| A proof made from plate-ready negatives to show positioning, cropping, etc. |
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| CAMERA READY: |
| A layout that is ready for print. |
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| CMYK: |
| Cyan, magenta, yellow and black inks which are combined on press to produce full color printing. |
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| CROP: |
| Trimming an image. |
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| DPI: |
| Stands for dots per inch, which measure the resolution of an image. |
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| DYLUX: |
| See BLUELINE |
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| FOUR COLOR PROCESS: |
| Printing method that uses cyan, magenta, yellow and black inks to produce full color images (See CMYK) |
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| GRAYSCALE: |
| A range of shades from white to black used in monochrome printout |
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| GUTTER: |
| White space between columns of type |
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| INDICIA: |
| Means of showing that postage has been paid. Users must have a mailing permit from the USPS. |
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| LAMINATE: |
| Overlay paper with plastic film. |
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| MARGIN: |
| White space at the top, bottom, left and right of a sheet. |
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| PMS: |
| Pantone Matching System, a method of matching spot colors. |
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| PROOF: |
| A sample showing what a final printed product will look like so that mistakes may be corrected before printing. |
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| RGB: |
| Stands for red, blue and green which create color on computer screens. |
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| SCORE: |
| A crease or indent. |
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| SHRINK-WRAP: |
| Enclosing packages in clear plastic film. |
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| WATERMARK: |
| Faint design manufactured in some paper which is visible when held up to light. |
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